Franchise Philippines

Last night we have been talking about how the management of Jollibee in the Philippines affect the kind of people that they hire. Some people that dropped out of college found employment in fast food chains such as Mc Donald’s and Jollibee. And some, ill mannered as it may seem, doesn’t seem to belong in a happy environment that both franchises project. We have also seen some scandalous videos of Jollibee crew as it has been uploaded and seen by millions on youtube.

To get the long story short. If you’re going to get a franchise for yourself, pay close attention to your crew, to the people you hire and train. As these people will lead your business to success or destruction.

The Philippines today is on a low market. But lots of opportunities are coming out good or bad.Its just a matter of what franchise to take and what will last after each market era has subsided.

Like for example, a franchise business about super cheap products  (think wallmart) will most likely be popular and luxury franchises might be popular on the high market. Food franchises on the other hand are goo no matter what the market is, as its a natural commodity.

There is no good or bad market for a great entrepreneur. It’s just using your imagination. There are lots of money to make no matter where you are. Franchise business or your own business model. Whatever you’re comfortable with.

The show business industry in the Philippines is one of the most powerful influential force in the country. People buy things if promoted by an actor/actress. When these actors and actresses plunge in the world of business. Do they have what it takes to make a successful franchise in the Philippines?

We know how much effect does the industry have on the people. How about the business minded people? Let’s look at some of the franchises in Philippines:

Here are some of the franchises that I got on my head right now. I’ll update this list later.

• Arneli’s Pizza - Pizza franchise of Arnel Ignacio
• Ogie Doggie - Hotdog Franchise of Ogie Alcasid

When You Are Not A Showbiz Personality

There are some franchises that are so successful just by associating their business name with a showbiz personality. Have you heard of Reyes Haircutters franchise? Reyes Haircutters is NOT owned by Ricky Reyes but you can see its popularity and you can hear bells when you speak of the word. Customers who don’t know the franchise will associate the quality and service of Ricky Reyes with it, no doubt, all the time. So one thing to keep in mind is to associate your franchise to the power of Showbiz industry.

Things to Watch Out For

As we have said about the Reyes Haircutters franchise, it is illegal to register your business name with a tv personality (ex. Ricky Reyes Haircutters). Reyes Haircutters was approved because the owner is a Reyes (Reyes is his surname). It is legal.